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Hello! I am

Anthony

Chun-Ting, LEUNG

To leverage my 5 years of extensive experience in product design, UX/UI design, and design management to lead and execute creative projects that solve complex problems and drive business growth. I aim to utilize my expertise in designing intuitive and engaging user experiences to deliver high-quality designs that meet business goals and user needs. I am confident in my ability to lead and mentor junior designers and collaborate with cross-functional teams while continuously learning and staying up-to-date with the latest design trends and technologies.

MDes
(Interaction Design)
Full-Stack Designer
(Digital Product & UI/UX Designer)
Membership
What is a designer being? I do believe…

The designer has to choose or design the tools that best fit the project

The design iteration is the unending process after it starts.

Research

Exploration

Experiment

Testing

Evaluation

Featured projects

Jan 2021 - Ongoing

Designing UI & UX strategies for a logistics company expanding to the B2C market through a new app

Kerry Express (KE) is a well-known regional courier. The company focused on B2B delivery solutions in the past decade. In 2021, KE planned to expand its business to the B2C and cross-border delivery market. I helped KE design the UI and UX of its new mobile apps for consumers to manage delivery shipments and earn loyalty points, so as to maintain relationships with consumers.
Keywords
Mobile App UI/UX Design Consumer-facing Project B2B2C UI System Design
Final product
Sep 2021 - Mar 2023

Designing a digital learning & teaching platform for a design institute from zero to one

Hong Kong Design Institute (HKDI) is an influential post-secondary design institution. Design Thinking is one of its fundamental courses. While Design Thinking requires hands-on practices, the school's existing online learning portal could not support this need. I helped HKDI design its new interactive and collaborative online learning platform to support the course's teaching, learning and management.
Keywords
Web Application UI/UX Design Design Thinking Material Design Learn & Teach with Management Research
Final product
Mar 2022 - Apr 2022

Uplifting the business value of an e-commerce app through consultation & UX research

Chicks is a well-established family-centred clothing brand. To retain its market in the younger generation, Chicks launched its new e-commerce mobile app designed by another agency, but the outcome was not satisfactory. To uplift the business value of the app, I helped Chicks identify key insights and revamp the app UI, after a series of client consultations and the UX research process.
Keywords
Mobile App UX Research & UI Design Consumer-faced E-com Product Consulting Research
May 2022 - Jul 2022

Chaining - Creative Coding Platform

Chaining aims to be a collaboration platform that connects art and digital technology through creative coding to enhance users’ creativity and computational thinking.
Keywords
Research Project Web Application Design for Future
Final product
Research & Concept Design Project
This project is team in 2, through 8 weeks for research and design iteration, we explored the possibility of employing creative coding as a bridge to connect designers and programmers.

To conclude, I am...

Seasoned & Forward-thinking

Step by step to seek and develop the design experience through his life lesson

Cross-discipline collaboration

Interdisciplinary on hands-on skills and thinking

Cultivated & Innovative

Enthusiasm for new things and integration into the design or creativity

Thank you for visiting ;)

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